AP Degree Multimedia Design (not available in English from September 2022)

About this course

Description With the multimedia design programme, you will be able to self-sufficiently handle all of the various aspects of digital media production. This includes design, planning, realization and project management, along with implementation, administration and maintenance.Over the course of the programme, you will work cross-discipline with: Communication and presentation, journalism and copywriting Graphic design, aesthetics, 3D animation and audio/video IT systems, data communication, and building websites Project management, concept development, and business understanding Marketing The teaching on the multimedia design programme is very varied. You will encounter different types of teaching such as classroom teaching, group work, lectures, presentations from relevant people, theme days and project weeks. No two weeks are alike.You will work with programmes such as Photoshop, Illustrator and InDesign, and will learn developer languages such as HTML, CSS, Javascript and PHP. Structure of the programme The study programme consists of a mandatory section over semesters 1 and 2, elective modules in semester 3, and a practical or internship period, along with a final thesis assignment, in semester 4.The programme covers five main areas. As such, you get a chance to stock up your toolbox with everything you need to get ahead in the world of digital media. User interface development: In this module you will work with design and development, with a particular focus on the production of digital interfaces. The subject module is based on a broad range of development methods, so you’ll be prepared for whatever you might encounter in the business world. You learn about the planning, design and production of digital media solutions. User experience: In this module, there is a special emphasis on ways to involve the user in your digital solutions. You learn to understand your user. You also learn about evaluation and road-testing of the user experience, along with how to read and utilize whatever data you might obtain. Content production: The name largely says it all - in this module you work around producing content for digital media platforms. You learn to understand what type of content is relevant for specific kinds of media. You learn about different types of content, and how best to convey your message. Business: Here, you take a closer look at understanding business, data, the existential foundations of companies, and the role of the multimedia designer within the value chain. You gain a deeper understanding about the general structure of a business, and how to find your place within it. And you learn to understand organizational structures and processes. Technology: It is important to always stay updated on the latest technologies, and of course the digital world moves extremely fast. This module is all about understanding and investigating technologies. You will be working with the technologies involved in the production of digital media at this moment. As such, you will be able to seek out new forms of media in the future and quickly get up to speed with them. Career Opportunities You are therefore qualified for jobs within the fields of planning, designing, controlling and implementing different types of multimedia productions. Multimedia designers will be employed within various business sectors, typically within advertising, marketing, media, IT and the telecommunications sector. Depending on your profile, your future job title may be: Multimedia Designer Webmaster Web Designer Media Supporter Flash Designer Graphic Designer Projekt Coordinator Multimedia Consultant Web Programmer International opportunities As a student on the Multimedia Design programme at IBA, you can take advantage of a whole range of international opportunities. There is the option of traveling overseas to study for a semester, or to take your internship. Or if you’re not quite prepared for a whole 3-month visit overseas, there are also short-term op

Programme Info

Registry-level programme information.