{"schema_version":"1.0","source":"Careermash (whatcareer.net)","measurement":"Measured August 2026","licence":"CC BY 4.0","cite_as":"Careermash, Measured August 2026, https://www.whatcareer.net/en/yellow/career/massage-therapists/ai","career":{"slug":"massage-therapists","title":"Massage Therapist","subject":"Subjects Allied to Medicine","ai_exposure_pct_today":10,"ai_exposure_definition":"A Careermash index from 0 to 100 of how exposed this job's everyday tasks are to AI today. We estimate it by matching published AI-usage research (Anthropic and OpenAI, 2026) to this job, usually by keyword or subject area, and we lower it where the work is protected (for example by physical, personal or legal requirements). It is not a direct measurement of how much people in this job use AI.","horizons":[{"horizon":"Now","ai_exposure_pct":10,"door_grade":"B - achievable"},{"horizon":"5 yrs","ai_exposure_pct":20,"door_grade":"B - achievable"},{"horizon":"10 yrs","ai_exposure_pct":32,"door_grade":"B - achievable"},{"horizon":"20 yrs","ai_exposure_pct":55,"door_grade":"C - hard"}],"door_grade_now":"B - achievable","door_grade_20yr":"C - hard","door_source":"Careermash rule-based index from AI exposure and moat class. Not a forecast.","moat_classified":true,"moat":"physical","moat_label":"PHYSICAL MOAT","moat_line":"The work is hands-on, in the real world. Software alone can't do it.","starting_pay":"£20,000 - £25,000"},"verdict_sentence":"AI exposure today for Massage Therapist is 10 on our index, an estimate rather than a measurement. Our Careermash 20-year scenario reaches 55%, a scenario, not a forecast. The door in is grade B today on our entry difficulty index. Moat: physical - The work is hands-on, in the real world. Software alone can't do it.","outlook_note":"Future Door, job security and roles values are Careermash rules of thumb, not forecasts, and are not shown on careermash.org.","rank":{"careers_scored":1840,"less_exposed":466,"same_score":82,"more_exposed":1291},"neighbours":{"less_exposed":[{"slug":"adult-social-workers","title":"Adult social workers","exposure":8},{"slug":"agricultural-contractors","title":"Agricultural contractors","exposure":8},{"slug":"agricultural-machinery-operators","title":"Agricultural machinery operators","exposure":8}],"more_exposed":[{"slug":"air-traffic-control-assistants","title":"Air traffic control assistants","exposure":12},{"slug":"air-traffic-controllers","title":"Air traffic controllers","exposure":12},{"slug":"air-transport-operatives-nec","title":"Air transport operatives","exposure":12}]},"ledger":[{"date":"2026-10-01","note":"Correction to our own wording. The entry difficulty grades, job security grades and scenario figures are Careermash rules of thumb, not forecasts, and we no longer attribute them to OpenAI's framework. We have stopped showing the Number of jobs rows, future entry difficulty grades and job security (today and future) until a proper outlook model is ready. The \"AI used for\" figure is now called AI exposure today, because it is an index, not a direct measurement of use in each job. No score changed."},{"date":"2026-08-29","note":"Provenance stated in full: exposure scores blend published AI-usage research (Anthropic 2026 observed usage; OpenAI \"The AI Jobs Transition Framework\", Richmond 2026, CC BY 4.0) with our own UK reviews of labour-market moats (statutory licensing and legal protections, which differ from the US), robotics evolution (whether AI alone or AI with robotics could take on the work, and when), and relevant scientific developments. Earlier citations named Anthropic alone for the exposure figure; no score changed, only the credit."},{"date":"2026-08-29","note":"Moat lines rewritten to assert only what the engine classification means (hands-on / protected by law / people want a real person / no special protection). No scores changed."},{"date":"2026-08-19","note":"Correction: careers without a moat record stopped showing a confident \"NO MOAT\" claim and now show \"moat not yet classified\". Exposure scores were and remain real for every career."},{"date":"2026-08-16","note":"First public measurement: AI exposure per occupation from Anthropic 2026 observed-usage research; door grades and 20-year horizons from OpenAI \"The AI Jobs Transition Framework\" (Richmond 2026, CC BY 4.0)."}]}