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BSc Consumer Behaviour and Marketing

The University of Reading🥈 TEF Silver
Full-time3 YearsPlacement YearFoundation YearSubject: Business & Administrative Studies
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Course Score
B /77
Graduate Salary
£30,000
Satisfaction
84%
Degree Completion
95%
Professional Jobs
75%
Meaningful Work
90%
The Course
Student Life
After Uni
Recognised By

Syllabus & Modules

▶Year 1 Modules
12 items
Principles of Marketing
Core
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Financial Accounting
Core
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Microeconomics for Business
Core
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Business Law & Ethics
Core
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Quantitative Methods
Core
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Introduction to Management
Core
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Foundational Theories I
Core
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Introduction to the Field
Core
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Quantitative Research Methods
Core
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Qualitative Research Methods
Core
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Ethics and Professionalism
Core
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Foundational Theories II
Core
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▶Year 2 Modules
12 items
▶Year 3 Modules
12 items

Student Satisfaction

National Student Survey — 40 respondents (59% response rate)

76%
Teaching Quality
87%
Assessment & Feedback
78%
Academic Support
78%
Organisation
87%
Learning Resources
71%
Student Voice

Tuition Fees2026/27 Info

Estimated annual costs for a standard full-time undergraduate degree at The Reading.

£9,250
Per Academic Year (UK Home)
💰

Government Student Loan

Eligible UK students do not pay upfront. Covered by SFE tuition fee loans.

Will I Get In?

120 UCAS Pts
Admissions Probability
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Predicted Grades

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Entry Qualifications

A-level
87%
Foundation
8%
Access
3%
Other HE
2%

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